Markdown Pricing

The science behind effective Black Friday markdown campaigns

If you’re here, you’re probably considering using Black Friday to clear out old stock through markdowns. It’s a great idea, but during a competitive shopping season like this, a well-planned markdown strategy can make all the difference. Effective markdowns can help you move older inventory, draw in new customers, and increase brand visibility. And the […]

10-Point checklist for retailers: Get ready for a successful Black Friday 2024!

Black Friday and Cyber Monday (BFCM) 2024 are just around the corner! These most awaited shopping events of the year offer an incredible opportunity for retailers to attract new customers, maximize sales, and clean up stock. But grabbing your share of the action isn’t just about slapping a discount tag on your products. It takes […]

Pricing Automation for a Consumer Electronics Retailer

CASE STUDY Lumise Streamlined pricing processes with pricing automation About Lumise Lumise specializes in high-quality lighting products. Their extensive range of products cater to different segments of the market, including professional, commercial, and consumer lighting products. With over a decade of experience in the industry, Lumise has established itself as a trusted name in the […]

Dynamic ABC Analysis: Powering Your Product Portfolio Management

In the constantly evolving world of e-commerce, effectively managing your product portfolio can be a challenge. Let alone to understand what products bring in the value and how that changes over time. ABC analysis is a handy tool, yet it often takes a lot of resources or manual work. We at Sniffie are on a […]

How to use dynamic markdown pricing in eCommerce: revolutionize your stock management

Are you running an eCommerce store with items having high seasonal stocks or best before dates? With a prompt nod, you might agree that efficient stock management and effective markdown pricing processes are crucial for you success. A good example of seasonal industry is the fashion industry (case example: FAM Brands markdown pricing). To support […]

What is a seasonal product, and how to optimize pricing and profitability for the upcoming season?

We all know Christmas sales can be manic for retail and Ecommerce. The same goes for bikini sales in hot, long summer. But how do you prepare for seasonal product pricing, and more importantly, how can you optimize seasonal product pricing for the season’s best outcome and how to fine-tune the outcome with markdown pricing […]

4 unconventional pricing strategies: Thinking outside the box for online success

Traditional pricing strategies like discounts and BOGO deals are effective but can become commonplace and may not yield the desired impact. The e-commerce field is so competitive that you have to constantly seek innovative ways to drive online success. But the question is: how can you stand out from the crowd? In this blog post, […]

Using discounts and promotions effectively on Shopify

Discounts and promotions are the magic wands of Shopify merchants, casting spells to enchant new customers, ignite repeat purchases, and boost revenue to new heights. But here’s the secret: the key to their power lies in thoughtful implementation. So, get ready to embark on a journey through various discount and promotion strategies, designed to help […]